Wonderful Indonesia Campaign by the Ministry of Tourism and Creative Economy with a focus on brand awareness campaigns in 9 countries, Indonesia, Australia, Malaysia, Singapore, South Korea, United States (U.S), United Kingdom (U.K), and India. The campaign runs on social media with a dashboard on Facebook Ads with targeting on social media Facebook and Instagram.
Campaign Wonderful Indonesia has an impression target of around 2 billion in a period of 6 months from January to June and is able to exceed the target by an average of 101% in each country. Wonderful Indonesia is an innovative visit carried out by the Ministry and the Indonesian Creative Economy in implementing sustainable programs in creating synergies in the tourism sector, creative industries, handicrafts, and local communities.
Duration project: 6 Month
Client: Kementerian Pariwisata Ekonomi Kreatif
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